Privacy Policy

Privacy Policy

Billie Inc. (“Billie”, “we” or “us”), the operator of the www.mybillie.com site (the “Site”), is committed to preserving the privacy of those who visit and interact with the Site. This Privacy Policy outlines how we gather and utilize various sources of personal information obtained during your visit to and use of the Site. This Privacy Policy communicates how, when, and why we gather personal information about our customers and what we do with it. This Privacy Policy does not apply to other websites to which we link.

Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Use.

PERSONAL INFORMATION WE COLLECT

The categories of personal information we collect depend on whether you are a visitor, customer or applicant, and the requirements of applicable law. We collect personal information that you provide to us, personal information we obtain automatically when you use our Site, and personal information from other sources such as third-party services and organizations, as described below.

A. Personal Information You Provide to Us Directly

We may collect the following personal information that you provide to us:

Account Creation. In order to use certain features of our Site and Services, you must create an account. We may ask you for your name, email address, shipping address, and telephone number, and certain other personal information about yourself.

Transactions. If you place an order through the Site for products, services, or a Subscription (collectively “Services”) either as a Visitor or Member, we may ask you for your Login Credentials, name, email address, shipping address, and telephone number, certain other personal information about yourself, including payment information. Any payments made via our Site are processed by third-party payment processors. We do not directly collect or store any payment card information entered through our Site, but it may receive information associated with your payment card information (e.g., your billing details).

Your Communications with Us. We may collect personal information from you such as email address, phone number, or mailing address when you request information about our products, register for our newsletter, request customer or technical support, sign up for the rebate program, apply for a job or otherwise communicate with us.

Surveys. We may contact you to participate in surveys. If you decide to participate, you may be asked to provide certain personal information, which may include personal information. If you leave a review on our Services, you also agree that we may post it publicly (including for our advertising and promotional purposes), along with your first name and last initial.

Social Media Content. We may offer forums, blogs, or social media pages). Any personal information you provide on the public sections of these features will be considered “public”, unless otherwise required by applicable law and is not subject to privacy protections referenced herein.

Business Development and Strategic Partnerships. We may collect personal information from individuals and third parties to assess and pursue potential business opportunities.

Job Applications. We may post job openings and opportunities on our Site. If you reply to one of these postings by submitting your application, CV and/or cover letter to us, we will collect and use your personal information to assess your qualifications.

B. Personal Information Collected Automatically or From Others

We may collect personal information automatically when you use our Site:

Automatic Data Collection. We may collect certain personal information automatically when you use our Site, such as your Internet protocol (IP) address, Internet Service Provider (ISP), user settings, MAC address, pages viewed, cookie identifiers, mobile carrier, mobile advertising and other details about your browser and device including unique identifiers, duration and frequency of visits, and location information (including approximate location derived from IP address).

We may collect this information from your activity on the Site, including information about time spent on particular pages, sections of the Site you visit, and other usage data, or from cookies (as described in more detail below).

We may also track your past purchases to provide you with a personalized profile of your shopping history.

Cookies, Pixel Tags/Web Beacons, and Other Technologies. Our Site may pass "cookies" (a string of information that is sent by a web site to be resident on your system's hard drive, and/or temporarily in your computer's memory blocks). The purpose of a cookie is to tell the web server that you have returned to a particular page. The Site may use cookies in on-line catalogs to keep track of your status and contents of your shopping cart or to retain information gathered in cookies to allow you access to password-protected areas of the Site.

We, as well as third parties that provide content, advertising, or other functionality on the Site, may use cookies, pixel tags, local storage, and other technologies (“Technologies”) to automatically collect information through the Site.

Cookies. Cookies are small text files placed in device browsers that store preferences and facilitate and enhance your experience.

Pixel Tags or Beacons. In addition to cookies, we also collect Aggregate Information through the use of "tracking pixels," also known as "beacons." A tracking pixel is a transparent graphic image (usually one (1) pixel x one (1) pixel) that is placed on a web page and, in combination with a cookie, allows for the collection of information regarding the use of the web page that contains the tracking pixel. We use tracking pixels to tell when an advertisement has been clicked on or otherwise interacted with and use that information to judge which advertisements are more appealing to users. In some cases, we use third party service providers to help us collect and analyze this information.

Our uses of these Technologies fall into the following general categories:

  • Operationally Necessary. This includes Technologies that allow you access to our Site, applications, and tools that are required to identify irregular site behavior, prevent fraudulent activity and improve security or that allow you to make use of our functionality;
  • Performance Related. We may use Technologies to assess the performance of our Site, including as part of our analytic practices to help us understand how our visitors use the Site (see Analytics below);
  • Functionality Related. We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Site. This may include identifying you when you sign into our Site or keeping track of your specified preferences, interests, or past items viewed;
  • Advertising or Targeting Related. We may use first party or third-party Technologies to deliver content, including ads relevant to your interests, on our Site or on third party sites.

See ‘Your Privacy Choices and Rights’ below to understand your choices regarding these Technologies.

  • Analytics. We use third–party analytics services to evaluate your use of the Site, compile reports on activity (based on their collection of IP addresses, Internet service provider, browser type, operating system and language, referring and exit pages and URLs, date and time, amount of time spent on particular pages, what sections of the Site you visit, number of links clicked while on the Site, search terms and other similar usage data), and analyze performance metrics. These third parties use cookies and other technologies to help analyze and provide us the data. By accessing and using the Site, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy.

For more information on these third parties, including how to opt out from certain data collection, please visit the sites below. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Site.

Google Analytics. For more information, please visit Google Analytics’ Privacy Policy. To learn more about how to opt-out of Google Analytics’ use of your information, please click here. Pinterest. For more information, please visit Pinterest Privacy Policy. FriendBuy. For more information, please visit FriendBuy Privacy Policy. New Relic. For more information, please visit New Relic Privacy Policy. LiveIntent. For more information, please visit LiveIntent Privacy Policy. Amplitude. For more information, please visit Amplitude Privacy Policy.

  • Notice regarding Social Media Platforms. Our Site may include publicly accessible blogs, forums, social media pages, and private messaging features. By using such services, you assume the risk that the personal information provided by you may be viewed and used by third parties for any number of purposes. In addition, social media buttons such as Facebook, Pinterest, Twitter and Instagram (that might include widgets such as the “share this” button or other interactive mini-programs) may be on our site. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. These social media features are either hosted by a third party or hosted directly on our site. Your interactions with these features apart from your visit to our site are governed by the Privacy Policy of the company providing it.

  • Referrals. We may obtain personal information about you such as your name, email address, and certain other personal information about you when someone refers you to take advantage of the Pink Tax Rebate Program.

C. Information Collected from Other Sources We may obtain information about you from other sources, including through third-party services and organizations. For example, if you access our Site through a third-party application, such as an app store, a third-party login service , or a social networking site, we may collect information about you from that third-party application that you have made available via your privacy settings.

How We Use Your Information

A. Provide Our Site and Services We use your information to fulfill our contract with you and provide you with our products, such as:

  • Managing your information and accounts;
  • Providing access to certain areas, functionalities, and features of our Site;
  • Answering requests for customer or technical support;
  • Communicating with you about your account, activities on our Site and policy changes;
  • To process and fulfill your order and notify you of your order status;
  • Undertaking activities to verify or maintain the quality or safety of a product or service;
  • Processing your payment information using our third-party partners and other payment methods for Services purchased;
  • Providing advertising, analytics and marketing services; and
  • Processing applications if you apply for a job, we post on our Site.

B. Administrative Purposes

We use your information for various administrative purposes in order to give you a more enjoyable shopping experience, such as:

  • Analyze and improve our Site and Services pursuant to our legitimate interest, such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;
  • Detecting security incidents, protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for that activity;
  • Measuring interest and engagement in our Site;
  • Short-term, transient use, such as contextual customization of ads;
  • Undertaking research for technological development and demonstration;
  • Researching and developing products, services, marketing or security procedures to improve their performance, resilience, reliability or efficiency;
  • Improving, upgrading or enhancing our products and services;
  • Developing new products and services;
  • Ensuring internal quality control and safety;
  • Authenticating and verifying your identity and preventing fraud;
  • Debugging to identify and repair errors that impair existing intended functionality with our Site;
  • Auditing relating to interactions, transactions and compliance activities;
  • Enforcing our agreements, terms and policies; and
  • Complying with our legal obligations.

C. Marketing and Advertising our Products and Services We may use personal information to furnish you with customized materials about offers and products that may be of interest, including new services content or products and advertisements or special promotional programs. We may provide you with these materials as permitted by applicable law.

D. Other Purposes

We also use your information for other purposes as requested by you or as permitted by applicable law.

  • Consent. Other purposes you consent to, are notified of, or are disclosed when you provide personal information.
  • De-identified and Aggregate Information In an ongoing effort to better understand our users, our Site, and our products, we might use personal information and other information about you to create de-identified and/or aggregated information, such as de-identified demographic information, de-identified location information, information about the device from which you access our Site, or other analyses we create in order to operate, maintain, manage, and improve the Site and our products and services. This aggregate information does not identify any individual. We may share this aggregate information with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe our products and services to current and prospective business partners and to other third parties for other lawful purposes.
  • Referrals. If you elect to use our referral services for informing a friend about our Site, we will ask you for the friend's name and email address. Billie will automatically send the friend an initial email inviting them to visit or transact with the Site. Billie may send additional "reminders" to your friend to remind them to sign up (if you select that option). Billie and/or our third-party partners store this information for the sole purpose of sending these referral emails and tracking the success of our referral program. The friend may contact Billie to request the removal of this information from our database and to stop receiving reminders.

How We Disclose Your Personal Information

We disclose your information to third parties for a variety of business purposes, including to provide our Site, to protect us or others, or in the event of a major business transaction such as a merger, sale, or asset transfer, as described below.

A. Disclosure to Provide our Site and Services The categories of third parties with whom we may share your personal information are described below.

  • Service Providers. We may share any personal information we collect about you with our third party service providers. We may use third parties to host the Site and provide IT and related services; operate various features available on the Site; send emails; process payments; handle customer service; analyze data; provide search results and links and assist in fulfilling your orders. These other companies will have access to your personal information and other information only as necessary to perform their functions and to the extent permitted by law. Business Partners. We may provide personal information to business partners with whom we jointly offer products or services. In such cases, our business partner’s name will appear along with ours.
  • Affiliates. We may share personal information with our affiliated companies, for our administrative purpose including activities such as IT management, for them to provide services to you, or support and supplement the Site and Services we provide.
  • Advertising Partners. Through our Site, we may allow third party advertising partners to set technologies and other tracking tools to collect information regarding your activities and your device (e.g., your IP address, mobile identifiers, page(s) visited, location, time of day). We may also combine and share such information and other information (such as demographic information and past purchase history) with third party advertising partners. These advertising partners may use this information (and similar information collected from other websites) for purposes of delivering targeted advertisements for us to you when you visit third party websites within their networks. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising”. We may allow access to other data collected by the Site to share information that may be useful, relevant, valuable or otherwise of interest to you. If you prefer not to share your personal information with third party advertising partners, you may follow the instructions below.
  • Information Shared Publicly. As described in “Personal Information We Collect” above, if you post a review on our Services, we may share the review, along with your first name and last initial, publicly, including in our advertising and promotional materials.
  • APIs/SDKs. We may use third party Application Program Interfaces (“APIs”) and software development kits (“SDKs”) as part of the functionality of our Site. APIs may allow third parties including analytics and advertising partners to collect your personal information for various purposes including to provide analytics services and content that is more relevant to you. For more information about our use of APIs, please contact us as set forth below.

B. Disclosures to Protect Us or Others

We may access, preserve, and disclose any personal information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal process, such as a court order or subpoena; protect your, our or others’ rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity.

C. Disclosure in the Event of Merger, Sale, or Other Asset Transfers Please also note that we do reserve the right as permitted by law and/or contract to transfer or sell your personal information and other information as an asset in connection with a proposed or actual financing, merger or sale (including any transfers made as part of an insolvency or bankruptcy proceeding) involving all or part of our business or as part of a corporate reorganization, stock sale, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or other change in control.

Your Privacy Choices and Rights

Your Privacy Choices. You have certain choices about your personal information as determined by applicable laws. Where you have consented to the processing of your personal information, you may withdraw that consent at any time and prevent further processing by contacting us as described below.

  • Accessing and Updating Your Personal Information and Preferences. If you have an account, you may access and update your registration information, and personal information and preferences to receive email or other communications from us by contacting us as set forth below.
  • Email and Other Communications. If you receive an unwanted email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future emails. Note that you will continue to receive transaction-related emails regarding products you have requested. We may also send you certain non-promotional communications, and you will not be able to opt out of those communications (e.g., communications regarding the Site, products or updates to our terms or this Privacy Policy). We process requests to be placed on do-not-mail, do-not-phone and do-not-contact lists as required by applicable law.

  • Do Not Track. “Do Not Track (DNT)” is a privacy preference that users can set in certain web browsers. Billie does not monitor, recognize, or honor any opt-out or do not track mechanisms, including general web browser “Do Not Track” settings and/or signals.

  • Cookies and Interest-Based Advertising. You may stop or restrict the placement of Technologies on your device or remove them by adjusting your preferences as your browser or device permits. However, if you adjust your preferences, our Site may not work properly. Please note that cookie-based opt-outs are not effective on mobile applications.

The online advertising industry also provides websites from which you may opt out of receiving targeted ads from data partners and other advertising partners that participate in self-regulatory programs. You can access these and learn more about targeted advertising and consumer choice and privacy, by visiting the Network Advertising Initiative, the Digital Advertising Alliance, the European Digital Advertising Alliance, and the Digital Advertising Alliance of Canada. . Alternatively, for some devices you may use your device's platform controls in your settings to exercise choice.

Please note you must separately opt out in each browser and on each device.

Advertisements on third party websites that contain the AdChoices link may have been directed to you based on information collected by advertising partners over time and across websites. These advertisements provide a mechanism to opt out of the advertising partners’ use of this information for interest-based advertising purposes.

Your Privacy Rights. In accordance with applicable law, you may have the right to:

  • Access Personal Information about you consistent with legal requirements. In addition, you may have the right in some cases to receive electronic copy of personal information that you have provided to us, or ask us to send that information to another company (the “right of data portability”);
  • Request Correction of your personal information where it is inaccurate or incomplete.  In some cases, we may provide self-service tools that enable you to update your personal information or we may refer you to the controller of your personal information who is able to make the correction;
  • Request Deletion of your personal information, subject to certain exceptions prescribed by law;
  • Request Restriction of or Object to Processing of your personal information, including the right to opt in or opt out of the sale of your personal information to third parties, if applicable, where such requests are permitted by law;
  • Obtain Categories of Personal Information we have either disclosed or sold about consumers in California for a business purpose;
  • Withdraw your Consent to our processing of your personal information.

If you would like to exercise any of these rights, please contact us as set forth below. We will process such requests in accordance with applicable law.

How We Protect Your Information

We are committed to protecting the personal information we receive from you. However, Billie will not be liable for disclosures of your information, including personal information, due to errors in transmission or unauthorized acts of third parties. We have undertaken commercially reasonable efforts to prevent unauthorized access to data retained in our servers, however, due to the inherent open nature of the Internet, Billie cannot ensure or warrant the security of any personal information you transmit to us or any information provided online, and you do so at your own risk. Users must accept all risks associated with any data transmission, including the risk that their personal information may be intercepted in transit.

International Data Transfers

You agree that all personal information processed by us may be transferred, processed, and stored anywhere in the world, including but not limited to, the United States or other countries, which may have data protection laws that are different from the laws where you live. We have taken appropriate safeguards to require that your personal information will remain protected and require our third-party service providers and partners to have appropriate safeguards as well. Further details can be provided upon request.

Data Retention

We store the personal information we receive as described in this Privacy Policy for as long as you use our Site or as necessary to fulfill the purpose(s) for which it was collected, provide our Site and Services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable laws.

Supplemental Notice for California Residents

This Supplemental California Privacy Notice only applies to our processing of personal information that is subject to the California Consumer Privacy Act of 2018 (“CCPA”).

The CCPA provides California residents with the right to know what categories of personal information Billie has collected about them and whether Billie disclosed and/or sold that personal information for a business purpose (e.g., to a service provider) in the preceding 12 months.

Personal Information We Collect, Disclose, or Sell Under the CCPA The categories of personal information we have collected from California consumers, disclosed for a business purpose or as part of a sale, and shared with a third party within the last twelve (12) months are set forth below.

Categories of Personal Information collected and disclosed under the CCPA:

  • Identifiers. A real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, or other similar identifiers.
  • For a business purpose: Yes
  • As part of a "sale": Yes
  • Category of third parties with whom personal information is disclosed: Service Providers; to the public if you leave a review (along with your first name and last initial)

  • Personal information categories described in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). A name, address, or telephone number.

  • For a business purpose: Yes
  • As part of a "sale": No
  • Category of third parties with whom personal information is disclosed: Service Providers

  • Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

  • For a business purpose: Yes
  • As part of a "sale": Yes
  • Category of third parties with whom personal information is disclosed: Service Providers

  • Internet or other electronic network activity information. Browsing history, search history, and information regarding a consumer's interaction with a website, application, or advertisement.

  • For a business purpose: Yes
  • As part of a "sale": Yes
  • Category of third parties with whom personal information is disclosed: Service Providers

  • Professional or employment-related information. Current or past job history or performance evaluations.

  • For a business purpose: Yes
  • As part of a "sale": No
  • Category of third parties with whom personal information is disclosed: Service Providers

  • Inferences drawn from other personal information. Inferences drawn from the information identified above to create a profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

  • For a business purpose: Yes
  • As part of a "sale": Yes
  • Category of third parties with whom personal information is disclosed: Service Providers

Categories of Sources We obtain the categories of personal information listed above from the categories of sources described above.

Business Purposes We may use or disclose the personal information we collect for one or more of the following business purposes described above.

Categories of Third Parties The categories of third parties are described above.

“Sales” of Personal Information under the CCPA: California residents have the right to opt out of the “sale” of their personal information by clicking the “Do Not Sell My Info” link on our Site. Under the CCPA, “sale” is defined broadly and includes the transfer of personal information by a business to a third party for valuable consideration (even if there is no exchange of money). When we disclose or “sell” your personal information to a third party for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. The categories of personal information we have “sold” and the categories of third parties we have “sold” personal information to in the preceding twelve months are listed above. Billie’s business and commercial purposes for “selling” personal information can be found in Section “How We Use Your Information” above. Billie does not have actual knowledge of any “sale” of personal information of minors under 16 years of age.

Additional Privacy Rights for California Residents

  • Non-Discrimination. California residents have the right not to receive discriminatory treatment by us for the exercise of their rights conferred by the CCPA.
  • Authorized Agent. Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. To designate an authorized agent, please contact us as set forth below.
  • Verification. To protect your privacy, we will take the following steps to verify your identity before fulfilling your request. When you make a request, we will ask you to provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative, which may include your name, address and email address. If you are a California resident and would like to exercise any of your rights under the CCPA, please contact us as set forth below. We will process such requests in accordance with applicable laws.

Accessibility. This Privacy Policy uses industry-standard technologies and was developed in line with the World Wide Web Consortium’s Web Content Accessibility Guidelines, version 2.1. If you wish to print this policy, please do so from your web browser or by saving the page as a PDF.

California Shine the Light. The California “Shine the Light” law permits users who are California residents to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their personal information (if any) for their direct marketing purposes in the prior calendar year, as well as the type of personal information disclosed to those parties.

Supplemental Notice for Nevada Residents

If you are a resident of Nevada, you have the right to opt-out of the sale of certain personal information to third parties who intend to license or sell that personal information. You can exercise this right by contacting us at hello@mybillie.com with the subject line “Nevada Do Not Sell Request” and providing us with your name and the email address associated with your account. Please note that we do not currently sell your personal information as sales are defined in Nevada Revised Statutes Chapter 603A.

Children's Privacy and Parental Controls

This Site is not intended for persons under the age of 16 (or other age as required by local law), and we do not knowingly collect personal information from children. If you are not 16 or older, you are not authorized to use the Site. If you are a parent or guardian and wish to review information collected from your child, or have that information modified or deleted, you may contact us as set forth below. If we become aware that a child has provided us with personal information in violation of applicable law, we will delete any personal information we have collected, unless we have a legal obligation to keep it, and terminate the child’s account.

Other Provisions

  • Links to Third Party Sites. Our Site may contain links to other web sites. Other web sites may also reference or link to our Site. These "other" domains (web sites) are not controlled by Billie. We encourage our users to be aware when they leave our Site to read the privacy policies of each and every web site that collects personally identifiable information. We do not endorse, screen or approve, and are not responsible for the privacy practices or content of such other web sites. Visiting these other web sites is at your own risk.
  • Supervisory Authority. If you are located in the European Economic Area, the United Kingdom, or Switzerland you have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates applicable law
  • Privacy Policy Changes. We reserve the right, at our discretion, to change, modify, add, or remove portions from this Privacy Policy at any time. If we decide to change our Privacy Policy, we will post the revised Privacy Policy here so that you will always know what information we gather, how we might use that information and whether we may disclose it to anyone. Your continued use of the Site indicates your acknowledgement of the Privacy Policy as posted. Please check this page periodically for changes to this Privacy Policy.

Contact Us

If you have any questions about our Privacy Policy, please contact us at: Address: Billie Inc. 100 Crosby Street, Suite 301 New York, NY 10012 (888) 820-7422 Phone: (888) 820-7422 Email: hello@mybillie.com

To exercise your privacy rights: please complete this form, or reach out to us as listed above.

Effective Date

This Privacy Policy is effective and was last updated on March 31, 2021.