HI, WE'RE BILLIE!
We’re out to build a better shelf
It started with a razor that changed everything: We noticed that women were overpaying for razors and shamed for having body hair. Kind of a double whammy, when you think about it. So, we did away with the Pink Tax and put body hair on the big screen.
Now, meet our sparkling clean collection of better beauty basics for your medicine cabinet (and handbag and gym bag and desk drawer). Powered by ingredients that do no harm, work super hard, and take the guesswork out of clean.
FILL YOUR SHELF
list of no’s
You know those short lists of “no’s” that brands put on their site? Ours is long and could maybe even go on forever. Here's a start: No sulfates, parabens, formaldehydes, GMOs, drying alcohols, synthetic dyes, fragrances, cheap foaming agents, unstable silicones or BHT.
Clean Cash Calculator
Ready to play detective in your medicine cabinet? Use our new calculator to see how your products stack up to ours according to the Environmental Working Group aka EWG (the holy grail when it comes to deciding what’s safe). If yours isn’t as clean, we’ll even give you credit to swap it out.
LET'S PLAY DETECTIVE 🔍
We donate 1% of all revenue to causes around the world. In light of recent news, we are currently donating to local food banks across America who are working to serve the immediate needs of people affected by the Coronavirus outbreak.